Top SEO Interview Questions 2015

Top SEO Interview Questions 2015

Top SEO interview questions and answers 2015 for freshers and experienced - List of SEO questions with answers that might be asked during an interview.

Q1) Explain distinct types of SEO practice?

Ans: Primarily two types of SEO are being sported in practice – Off-Page SEO and On-Page SEO.

Off-page SEO is the method of earning backlinks from other websites in order to enhance the ranking of the site. This method includes various method of SEO including Blog posting, forum, article submission, Press release submission, classified and miscellaneous.

On-Page SEO is the process of optimizing a website which includes on-site work such as writing content, title, description, ALT tag, Meta tags as well as ensuring web-page’s code and design which can be indexed and crawled by search engines properly.

Q2) What are the different techniques used in Off Page SEO?

Ans: There are lots of techniques used in Off-page SEO work. Major Techniques are:

Directory Submission

Social Bookmarking

Blog Post

Article Post

Press Release Submission

Forum Posting

Yahoo Answer

Blog Comment

Deep link Directory Submission

Regional Directory Submission and all that.

Q3) What do you mean by Backlink?

Ans: The incoming links to your website or webpage is referred as Backlink.

Q4) What are out bound Links?

Ans:The outbound links are our website links to other webpage or website.

Q5) Can you tell me something about Googlebot?

Ans:To index a webpage Google uses the Googlebot software. Caching, Crawling and indexing of a webpage are done through Googlebot by collecting details from that webpage.

Q6) What is Cross linking and what are the function of Cross linking?

Ans:Cross linking is used to refer the process of linking one site to another site and provide a way to allow the accessing to it.

Q7) What is the main purpose of using keyword in SEO?

Ans:Keyword is a single word, and while a combination of those keywords makes phrases. These keywords or phrases are used by the search engines to populate the subjects over the internet. Search engine stores keywords in the database, and when search is done, it will come up with the best possible match.

Q8) Can you mention the functions of body content relevance?

Ans:Whenever there is a text that does not have images on the web page is referred as body content relevance or non-image text. It helps in good optimization of the sites and also to improve your ranking in the search engine.

Q9) What are Spiders, Robots and Crawlers and what are their functions?

Ans:Spiders, robot and crawler, they are all same and referred by different names. It is a software program that follows, or “Crawls” different links throughout the internet, and then grabs the content from the sites and adds to the search engine indexes.

Q10) What does it mean if nothing appears on doing search on the domain?

Ans:On doing search on your domain and if nothing appears then there are three possibilities.

May be the site is banned by search engines

May be no index by search engines

Some canonical issues

Q11)What is keyword stemming?

Ans:The process of finding out the root word from the search query is referred as keywords stemming.

Q12) Name some SEO blogs that you frequently read?

Ans:Search engine watch

Search Engine Land

SEOChat

MOZ

Search Engine Journal

Q13) What do you mean by Cloaking?

Ans:Cloaking is a deceptive way of optimizing search. In this technique a different content will be searched by the search engine than what is presented or searched by the users.

Q14) How many types of Meta Tags are there in SEO and what are their characters limits?

Ans:There are two types Meta tags in SEO.

Description Meta tag with 150-157 characters limits

Keyword Meta tag with 200 characters limits

Q15) How many characters limits in Title tag?

Ans:We can add 65 characters in title tag.

Q16) What is Google Sandbox?

Ans:Google sandbox is an imaginary area where new websites and their search rating are put on hold until they prove worthy for ranking. In other words, it checks the standard of the website.

Q17) Tell me something about Black Hat SEO?

Ans:In order to get a high ranking in search engine result page, websites go for various methods and techniques which are characterized by two categories. One method that is acceptable by search engine guidelines is known as White Hat SEO, while the other method which is not acceptable by search engine guidelines is known as Black Hat SEO.

Q18) Name few Black Hat SEO techniques?

Ans:Link Farming

Hidden text, etc.

Gateway or Doorway pages

Cloaking

Keyword Stuffing

Q19) Can you differentiate between ‘nofollow’ and ‘dofollow’ link?

Ans:Nofollow links are not passed by search engines bot and therefore cannot be cached or indexed. Dofollow link is a kind of hyperlink and it passes through all search engines and it puts an impact over page rank.

Q20) What is the difference between PR (page rank) and SERP (Search engine result page)?

Ans:Page rank is calculated on the basis of quality inbound links from other website or webpages to our webpage or a website.

SERP (Search Engine Result page) is the placement of the website or web-pages which is returned by the search engine after a search query or attribute.